Saturday, June 4, 2011

Mustache Coffee

Am I the only one who feels a bit out of the whole tiny adorable mustache trend? I have seen those things literally everywhere - from posters to mugs and now even disposable iced coffee packaging! 'Keep Calm and Carry On' #2?

BUT. In case of Jimmy's Iced Coffee, I believe the mustache is actually quite adorable. I would have liked it about 100 times more if the curled mustache was not one of the most popular design trends in 2011, but that's not the point.

The packaging is not only beautiful, but also fun. If I had an iced coffee brand, this is exactly how I would be branding it. And oh that tray!

A-, Jimmy's, A- (should have re-designed that mustache...).

via Lovely Package

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